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UNIQLO and ALEXANDER WANG HEATTECH聯乘系列於11月9日全球同步上架

2/11/2018

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UNIQLO 宣佈與紐約頂尖設計師 Alexander Wang 攜手推出的 UNIQLO and ALEXANDER WANG 聯乘系列將在 11 月 9 日起於全球 21 個地區同步上架。UNIQLO HEATTECH 的概念 是帶來在冬季也能享受輕薄且時尚的穿著體驗,此系列在此概念上注入創新意念,把 HEATTECH 系 列轉化成時尚衣櫥的 LifeWear 商品。
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是次首發企劃的兩幅主題圖名為「重塑溫暖」(Warmth Reimagined)。主題圖中的 HEATTECH 被裝嵌在 巨型冰塊中,比喻 HEATTECH 無懼寒冷,其帶來的溫暖甚至能溶化冰塊。此圖亦代表著這個被視為 內衣的商品,也能單著或作外襯配搭,完美展示此美麗且溫暖的物料 — 重塑溫暖。

此聯乘系列在 HEATTECH 及 HEATTECH Extra Warm 的卓越功能上加入了時尚設計,讓穿著者能於冬
日保持溫暖的同時亦不失時尚。全新系列線條分明且設計修身,女裝的背心款式備有一個獨特的背面設計,能與此系列的其他商品隨意配搭。另外,品牌亦首次推出 HEATTECH 男女裝內衣褲 — 男 裝商品有平腳內褲及三角褲;女裝則設有胸圍和內褲。男女裝內褲商品均於腰間位置加入了品牌標 誌,讓穿著者能在漫不經意間顯示出來。

此聯乘系列帶來了 Alexander Wang 經典的黑色及螢光綠色,也加入了別具未來主義特色的元素及運 動服設計意念,如帶有營造 80 年代風格的光滑面料。質感舒適的斜織紋布料所呈現出來的視覺觀感 亦是此系列的設計重點之一。此布料會跟隨身體的動作而轉變,於布面呈現 V 型的圖案。
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